Typography Survey - Number 8

This design Logo was created by Robert Koritnik. Robert Koritnik has been a graphic designer for 5 years and creating logos is one of the things that he enjoys the most. This logo was created on July 21 2007, and he created this logo for an aviation company. The main purpose of the logo was to advertise the new company and to invite others and let them know that aviation classes are also being offered. I find this design very attractive and very creative for several reasons. First, the company name is SkyLark, and the designer used a lark bird as an illustration which reflects what the company does with out even looking at the logo text. Its very interesting that the bird illustration has a shadow but it is not the shadow of a bird, instead it is the shadow of air plane which makes the logo stand out by its creativity and imagination. The size of the bird and its position tends to get my attention a lot which is the first thing that pops out(point of emphasis). After the illustration the text "SkyLark" is written with Trajan, a very elegant typeface. Trajan is serif typeface designed in 1989 by Carol Twombly for Adobe. Trajan design is based on Roman square capitals which is an ancient Roman form of writing. Its interesting to find that the designer Robert Koritnik used the Trajan typeface for his logo, perfect way to add elegant text on his logo!! I find the design very attractive, creative, clean, simple, and describes 100% what the company does. Great logo and use of typeface.

Typography Survey - Number 7

The designer was trying to advertise new deodorants on the market. The designer used a Trajan typeface for his design. Trajan is an old style serif typeface designed in 1989 by Carol Twombly for Adobe. The designer was very successful at describing and letting you know that the new aromas are very pleasant. I like all of the shapes used such as curvy lines, tiny circles, and a hummingbird to represent the aroma coming out from the word "Exoticness". All of these shapes and symbols combine together give the sense of something magical and pleasant. Trajan is consider to be a very elegant and attractive typeface, and this is one of the reasons why the designer picked the font for this particular design.

Typography Survey - Number 6

The typeface used in this design is "Sloop Script Three", which was invented by graphic designer Richard Lipton in 1994. Something that really stand out about this design was how the characteristics of the typeface gave the illusion of a tree. I sometimes experiment with calligraphy and i have found out that calligraphy doesn't need to be perfect to look attractive. Little mistakes only make your lettering more personal and unique. The designer only used a typeface and arranged the letters to build the three,but imagine taking this into illustrator and giving some letters longer curvy strokes ( could be used to shape up the tree more, and give it more personality). This is just idea that i had. The design is beautiful and pulls me towards nature which I consider it amazing Art made by hand of God. Using a script typeface was a perfect decision by the designer for this project, if he would of used a non-script than i think the tree would of lost its attractiveness and look dead.

Typography Survey - Number 5

This was a peace that really got my attention for several reasons. Graphic designer Laura felt wanted to make a poster with text that included all of the words Paris reminded her of. Paris is know to be a romantic country by its language and culture. The artist used a red attractive color to symbolize the romantic feeling she gets about Paris. The typeface on the word Paris is very welcoming, romantic, and elegant which describes the city. I liked the creativity of building The Eiffel Tower with text, this was definitely very creative, and the same time the text forms the letter A in PARIS. The work stands out and it makes me want to visit Paris, which makes it very successful.